From questions to action
Six steps that take you from “we bought AI tools” to “we know exactly how they're landing” -- and what to do next.
Define
Set your goals. AI crafts the questions.
Tell Tap what you want to learn -- AI tool ROI, adoption blockers, tool preferences -- and the AI Mission Wizard generates unbiased, conversational questions designed to surface real insights.
- Goal-oriented campaign setup
- AI-generated unbiased questions
- Customizable conversation flows
“Most survey tools ask the wrong questions. Tap lets the AI figure out which questions actually matter.”
Target
Reach the right people with the right questions.
Define your audience and configure each campaign to match your goals. Set follow-up depth, reminder frequency, and anonymity preferences -- so every conversation is tailored to the feedback you need.
- Flexible audience configuration
- Configurable follow-up depth
- Team-based segmentation
Nudge
Meet engineers where they are.
Send personalized invitations via email, Slack, or Microsoft Teams. Each message is contextualized -- an engineer who stopped using an AI tool gets a different nudge than a power user.
- Email, Slack & Teams delivery
- Personalized messaging
- Smart scheduling
“It isn't luck -- it's context. Engineers respond when the ask is relevant to their actual workflow, not when it lands as another survey link.”
Engage
Engineers have a real conversation -- not a form.
Engineers click a link and start a 3-5 minute AI conversation. No login, no forms, no friction. The AI adapts in real-time, asking follow-up questions that surface the 'why' behind the data.
- No login required
- AI adapts in real-time
- 3-5 minute conversations
“Conversations surface what dashboards can't: the reasons behind the numbers.”
Aggregate
AI turns conversations into decisions.
Tap synthesizes every conversation into sentiment analysis, theme extraction, and executive-ready summaries. Know exactly what's working, what's not, and what to do about it.
- Sentiment analysis
- Theme extraction
- Executive summaries
Act
Insights become action -- automatically.
The action layer closes the loop. Trend dashboards give leadership real-time visibility. Recurring themes become structured feature requests. And validated needs become the foundation for what gets built next.
- Trend dashboards for leadership
- Auto-generated feature requests
- Roadmap: deeper action tooling
The loop is closed. Repeat from Chapter 01.